Amethyste
Amethyste Professional Hair Care
Salon Science Meets Skincare Innovation
Discover the next evolution in haircare with Amethyste—a professional salon collection where high-performance formulas visibly strengthen, hydrate, and protect your hair using advanced dermo-cosmetic science.
Designed in Italy, Amethyste treats hair with the same targeted care as skincare, delivering measurable improvements in strength, moisture, colour longevity, scalp health, and overall resilience.
Why Choose Amethyste?
Amethyste, infused with Oligo minerals—magnesium, copper, iron, and zinc—delivers powerful restoration by targeting weakened hair, strengthening internal structure, and smoothing damage. Expect strands that resist breakage, have lasting vibrancy, and regain lost resilience.
The Key Benefits:
- Repairs & Reinforces: Oligo minerals repair and fortify even the most damaged hair internally, increasing resistance to breakage.
- Reduces Colour Fading: Locks in colour pigments, keeping hair vibrant and shiny between treatments.
- Boosts Strength & Volume: Amplifies hair’s natural body and thickness while reinforcing each strand.
- Smooths Chemically Damaged Cuticles: Restores softness, controls frizz, and boosts shine for chemically treated hair.
- Hydrates Deeply: Hyaluronic Acid and botanical extracts actively replenish moisture for supple, touchable hair.
- Enhances Scalp Care: Niacinamide and Lactic Acid create a balanced, comfortable scalp environment for healthier hair growth.
- Protects from UV Damage: Advanced UV filters guard hair against sun damage, preserving colour and texture.
Skincare-Grade Formulas for Every Hair Type
Amethyste combines modern, sulphate-free formulas—up to 99% natural—with skincare-grade actives like Glycolic Acid, Ceramides, and Sodium Lactate to deliver visible improvements in hair strength, hydration, and shine. Each vegan-friendly product offers high performance with luxurious textures and scents, providing an elevated haircare experience.
Made in Italy. Backed by science. Trusted by professionals. Experience Amethyste Professional Hair Care and give your hair the high-performance treatment you give your skin.
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Amethyste Color Mask
$22.95Amethyste Color Mask 250ml A luminous colour protective shampoo for colour-treated, sensitised, h...
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Amethyste Color Mask 1L
$36.95Amethyste Color Mask 1L A luminous colour protective shampoo for colour-treated, sensitised, high...
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Amethyste Colour Shampoo
Select size for priceAvailable in 250ml and 1 Litre The Colour Saver Range uses a Nutri Cashmere Complex to lock in mo...
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Amethyste Hydrate Luminescence Lotion
$39.95Amethyste Luminescence Nutri Lotion (Hydrate vial pack 12 x 8 ml) Nutri cashmere complex is a pro...
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Amethyste Hydrate Shampoo
$22.95Amethyste Hydrate Shampoo 250ml Amethyste Hydrate Shampoo Restores the nutritive balance of you...
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Amethyste Hydrate Velvet Mask
$22.95Amethyste Hydrate Velvet Mask 250ml Restores the nutritive balance of the hair fibre. Dry/dehydra...
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Amethyste Silver Shampoo
Select size for priceAmethyste Silver Shampoo Offers you an anti yellowing pigments to reduce brassiness in grey hair, pr...
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Amethyste Stimulate Hair Loss Control Shampoo
$24.95Amethyste Stimulate Hair Loss Control Shampoo 250ml Energising shampoo for thinning hair, prone t...
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Amethyste Stimulate Hair Loss Lotion
$39.95Amethyste Stimulate Hair Loss Lotion 12 x 8ml (glass vials) Intensive lotion. Advanced programme ...
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Amethyste Toning Mask
$24.95Amethyste Toning Mask 250ml (only one size) for maximum toning results, leave in for 5 minutes...
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Amethyste Volume Conditioner
$22.95Amethyste Volume Conditioner 250ml Amethyste Volume Conditioner is a Volumising reinforcing condi...
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Amethyste Volume Shampoo
$22.95Amethyste Volume Shampoo 250ml Helps volumise hair This unique range gives fine lifeless hair ...
